Saturday, January 06, 2007

The Shifting Sands of Social Influence

"Scientists at the University of Massachusetts Dartmouth and the New England Complex Systems Institute have discovered that social networks and the roles of the individuals that make them up vary drastically from day to day. Until now, scientists have largely thought of networks as fairly stable, changing only slightly over time–say, when someone makes a new contact... When they looked at the e-mail traffic on any given day, they found that some people were hubs just as they expected. The surprise was that the identity of the hubs changed from day to day. " /smartmobs/

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